ISTISU COMMERCIAL
Commercial
Task
To produce a commercial film that visually conveys the life-giving power of Istisu mineral water, sourced from the natural landscape of Kalbajar.
Solution
The film combines real-location shooting across diverse environments with carefully crafted graphic elements. Seamless transitions between natural landscapes and product visuals, supported by gentle camera movements, lighting design, and color grading, bring the symbolic image of Istisu’s natural richness to life. The visual language emphasizes purity, balance, and the connection between nature and the product.
