BAKCELL'S PARTNERSHIP WITH THE FORMULA 1
Commercial
Task
To present Bakcell’s partnership with the Formula 1 Azerbaijan Grand Prix through dynamic visuals, bringing the brand’s spirit of speed, technology, and innovation to life on screen.
Solution
The film combines live-action footage, graphic elements, and AI-powered visuals into a single dynamic narrative. High-tempo editing inspired by the Formula 1 atmosphere, custom sound effects, and fast-paced camera transitions amplify the sense of speed and energy. Carefully selected characters visually express the synergy between Bakcell’s innovative approach and the world of motorsport. The entire process – from pre-production planning to post-production execution – was fully delivered by Baku Media Center with end-to-end creative and technical coordination.
